Gioia: The finest artisan leather handbags — crafted with joy and a certain Savoir faire.

Client:
Gioia

Industry:
Fashion & Lifestyle — Leather Handbags

Gioia (pronounced joy-a) meaning ‘joy’ in Italian is a contemporary leather brand that perfectly blends design, material and craftsmanship. They are in the business of spreading happiness and helping people achieve their state of Gioia. Handbags are just a medium!

The packaging identity features a single stroke, giving a feeling of a journey, of a connection, of happiness. With its striking color palette and playful packaging identity, Heyho has created a highly aspirational and contemporary handcrafted leather brand. With the perfect blend of modern approach and traditional manufacturing expertise, Gioia is sure to appeal to the youth everywhere.